Yello Mobile inks partnership with SBI Holdings

Yello Mobile, Korea-based mobile Internet company, has signed a memorandum of understanding with Japan-based Internet financial group SBI Holdings and Korea-based financial tech company accelerator Yello Financial Group, the company said.

Under the MoU, Yello Mobile will leverage SBI Holdings´ global business network and resources to support its business development efforts in Japan and Southeast Asia, furthering its position as Asia´s leading mobile company.

Likewise, Yello Mobile will work in collaboration with Yello Financial Group to support SBI Holdings´ recently-launched financial technology business in Korea. SBI Holdings will leverage Yello Mobile´s strong market position and digital marketing capabilities, as well as Yello Financial Group´s extensive network of financial technology companies, to enhance both its product offering and marketing strategies and more effectively reach Korea´s attractive mobile market.

With a portfolio of more than 30 growth companies, Yello Financial Group provides innovative, mobile-based, personalized financial services and products. The portfolio includes a range of companies within the financial services ecosystem, including payments platforms, peer-to-peer lending services, asset management products and other financial services providers. Yello Financial Group operates independently from Yello Mobile.