WirtschaftsWoche recognizes Lufthansa Consulting with Best of Consulting Award

Lufthansa Consulting has announced German weekly business news magazine WirtschaftsWoche has awarded the consultancy prize Best of Consulting 2018 to Lufthansa, the company said.

The award went to a successfully completed project with Czech Airlines (CSA), the national airline of the Czech Republic.

Lufthansa Consulting and CSA jointly developed an ancillary revenue strategy and a branded fares concept. They devised the airline´s revenue management and pricing strategy with a revision of the product offer and its re-bundling to serve customer segment requirements.