Weber Shandwick acquires Flipside

Weber Shandwick has acquired Flipside, a specialized mobile and digital agency, the company said.

The acquisition combines Flipside´s mobile platform expertise, creative and technical services with Weber Shandwick´s global capabilities in social media, brand publishing and integrated media. Together with Flipside, Weber Shandwick will deliver a full-scale, modern digital offering that blends content, community and commerce for both B2C and B2B marketers.

Weber Shandwick is a global communications and engagement firm in 79 cities across 34 countries with a network extending to 127 cities in 81 countries.