Live event virtual reality company VOKE is partnering with media conglomerate Star India to deliver live sporting events in virtual reality to fans in India, the company said.
Beginning with the Kabaddi World Cup in Ahmedabad, India (Oct. 7-22), the new partnership with VOKE will allow Star India´s video streaming service Hotstar users to experience live sporting events in virtual reality for the first time. All Kabaddi World Cup matches will be streamed live by Hotstar.
VOKE´s live TrueVRâ¢ stream for the Kabaddi World Cup will be available to Hotstar users on both Google Cardboard and Gear VR headsets.
Highlights and video on demand content will be available for those who are unable to watch it live.
The Kabaddi World Cup will feature teams from 12 countries, including Argentina, Australia, Bangladesh, England, India, Iran, Japan, Kenya, Poland, South Korea, Thailand and United States. Top seed India will face South Korea in the World Cup´s opening match Oct. 7 at 8:00 pm IST.
VOKE, based in Silicon Valley, is focused on building the next generation of fan engagement for live sports and entertainment.