California-based airline Virgin America and annual Palm Springs festival Modernism Week are partnering to create an interactive vintage modern exhibit at the airline´s gate at Palm Springs International Airport (PSP) during the festival from February 11-21, 2016, the company said.
In a nod to the golden age of flying and Virgin America´s own stylish flight experience, the partners have teamed up to design a chic, mid-century take on the traditional airport gate through a unique real-world exhibit that will include late 1960s era lounge chairs with matching ottomans, tables and Lucite lamps — all set atop a chic mod rug at the airline´s PSP gate.
Designed by Marc Joseph of the Wonderama vintage furniture and art boutique in Palm Springs, which launched during Modernism Week 2015, flyers traveling to Palm Springs during this year´s Modernism Week on Virgin America will be stepping back in time. The gate exhibit will also include a custom-made backdrop by Los Angeles artist, Nat Reed, who is renowned internationally for his interpretations of the “Familiar Modern.” Reed´s last show, “Post-Fabricated, Reimagining the Already,” was a highlight of Modernism Week last year.
Virgin America first launched its service to Palm Springs in 2011. The airline has since expanded its seasonal PSP service to daily nonstop service six days a week from SFO-PSP as well as nonstop flight service from PSP-JFK.
Modernism Week is a 501 (c) (3) charitable organization, providing scholarships to local Palm Springs students pursuing college educations in the fields of architecture and design; as well as giving grants to local and state organizations for their efforts to preserve modernist architecture throughout the state of California.