Virgin America July 2015 traffic down on lower capacity

Virgin America Inc. (NASDAQ: VA) said it has reported its preliminary operational results for July 2015, showing that its traffic (measured in revenue passenger miles) decreased 1.4 percent on capacity (measured in available seat miles) that was 2.1 percent lower from the same month in 2014.

Load factor was 85.6 percent, an increase of 0.6 points from July 2014. The number of onboard passengers increased 6.6 percent from the same month last year.

Known for its mood-lit cabins, three classes of service and innovative fleetwide amenities, Virgin America has built a loyal following of flyers and earned a host of awards since launching in 2007.