Hiya, the industry provider of nuisance and scam call protection, has released findings showing that as spam calls steadily rise, Americans continue to let their phone ring through to voicemail, the company said.
The findings come on the heels of the newly announced Pallone-Thune TRACED Act, which aims to do away with the scourge of robocalls, having just passed nearly unanimously by the notoriously divided House of Representatives (next step is the Senate).
According to Hiya´s analysis, spam calls grew to 54.6 billion in 2019, up 108% compared to the previous year, and consumers receive 14 spam calls per month, on average. As a result, only 47% of incoming calls are picked up, which is 5% lower than the beginning of 2019.
Over the course of 2019, Hiya found that the average American makes and receives a total of 218 calls per month. Of these, 65% of calls identified as a legitimate business were picked up by consumers, lasting an average of 2 minutes and 58 seconds. While spam calls have made people wary of answering their phones, it´s still the preferred form of communication for many industries, from healthcare to financial services to education, which underscores the importance of accurately identifying both unwanted and wanted calls.
Hiya brings trust and identity into the mobile call by making the calling experience secure and engaging on every smartphone globally. With a mission to provide a better phone experience, Hiya´s products and services provide users with the context needed to help them decide whether or not to pick up their phone. For more information, visit https://hiya.com.