Thinfilm delivers improvements, expanded analytics capabilities

Thin Film Electronics ASA (“Thinfilm”) (OSE: THIN; OTCQX: TFECY), a global provider of NFC (near field communication) mobile marketing solutions, has announced the release of its newly designed CNECTâ„¢ Cloud Platform 2.0, the company said.

The upgrade features expanded analytics capabilities and an enhanced digital experience builder, giving marketers and agencies the ability to easily and effectively create and measure innovative experiences delivered through the tap of a smartphone.

The experiences are triggered when consumers interact with NFC-enabled digital touchpoints integrated with products or packaging using their Android or iOS devices. Using the new platform, brands can easily digitize products, create and deliver unique mobile experiences, and view real-time, interactive analytics that provide meaningful and actionable insights.

Thinfilm is a global provider of NFC mobile marketing solutions. The company´s end-to-end solutions feature hardware, label/packaging integration services, and comprehensive cloud-based management, reporting and analytics. Collectively, these components deliver a powerful 1-to-1 digital marketing platform through which brands of all sizes can connect directly with consumers, all with the simple tap of a smartphone. The resulting disintermediation of search engines, online marketplaces, and social platforms empowers brands to control messaging, enhance consumer dialogue, build loyalty, increase engagement, and drive sales.

Thin Film Electronics ASA is a publicly listed company in Norway with global headquarters in Oslo, Norway; US headquarters in San Jose, California; and offices in Linköping, Sweden; San Francisco; London; Hamburg; Singapore; and Shanghai. For more information, visit www.thinfilmNFC.com.