Tata Sky picks IBM storage for 30 million TV customers

Tata Sky said it has selected a new IBM (NYSE: IBM) hybrid storage system to help it better serve its 30 million customers.

The company said is using IBM DS8000 systems as its primary storage for all critical workloads, including CRM, billing and disaster recovery.

N. Ravishanker, CIO of Tata Sky, said, “With IBM DS8000 hybrid flash storage, our response time has significantly improved and queries now return in less than one second, bringing higher efficiencies.”

Constant uptime and the risk of data loss is always at the forefront of data-driven enterprises, like Tata Sky, as well as banking, financial and healthcare operations. By 2020, 15 percent of digital businesses will fail due to inadequate protection against downtime.1

Security is also essential for both customer trust and business operations. The cost of a single data breach can spiral to USD3.8 million, up 23 percent since 2013.2 The DS8000 family meets these challenges by significantly improving the management of growing storage demands required by the realities of today´s digital businesses.