Talkdesk®, Inc., the cloud contact center for innovative enterprises, has announced a strategic hire to its executive management team with the addition of Kathie Johnson as chief marketing officer (CMO), the company said.
Johnson will champion development and execution of Talkdesk´s marketing strategy to build a truly global brand and ignite greater enterprise market opportunities. She is based in the company´s San Francisco headquarters and reports directly to Tiago Paiva, Talkdesk chief executive officer (CEO).
Johnson brings to Talkdesk more than two decades of expertise in global marketing leadership, including software as a service (SaaS) marketing and demonstrated success accelerating revenue growth through full-funnel marketing.
In this newly created position, Johnson will be a strategic activist in building differentiated marketing capabilities throughout the company as a whole, with responsibility and oversight for all aspects of Talkdesk marketing and creative services. She will focus on shaping corporate brand and strategy — elevating the company´s public profile — to ensure Talkdesk is well-positioned to meet tomorrow´s customer and market challenges.
Talkdesk Enterprise Cloud Contact Center empowers companies to make customer experience their competitive advantage. With enterprise-class performance and consumer-like ease of use, Talkdesk easily adapts to the evolving needs of sales and support teams and their end-customers, resulting in increased customer satisfaction, productivity and cost savings. Over 1,800 innovative enterprises around the world, including IBM, Acxiom, 2U, Trivago and Peloton, rely on Talkdesk to power their customer interactions. Learn more and request a demo at www.talkdesk.com.