UK-based online food ordering websites operator Just-Eat Ltd said on Wednesday it had bought its main Spanish competitor SinDelantal Internet SL without revealing the financial terms of the transaction.
Through the acquisition, Just-Eat will bring in about 1,300 additional restaurants to its Spanish website, the buyer said. It intends to expand its network to more than 3,000 delivery restaurants next year, thereby generating additional revenues of tens of millions of euros for restaurant owners. According to the company, this transaction helps it consolidate its position as number one in Spain.
The purchase of SinDelantal.com is the first one for Just-Eat following its GBP40m (USD64.5m/EUR49.9m) funding round in April, which was led by Vitruvian Partners LP.
The acquired online business was established by Diego Ballesteros and Evaristo Babe in 2010, both of whom will remain with the firm. SinDelantal.com has presence in Mexico since January 2012, when it bough local business Miorden.com.
Since its inception in 2001, Just-Eat has established presence in 13 countries around the world and received over 50m orders. At present, it has more than 28,000 takeaway restaurants signed up to its website and generates over GBP400m in annual revenue for the particular industry.