Speedcast International Limited (ASX: SDA) has named satellite industry veteran Toni Lee Rudnicki to the newly created role of vice president of global marketing, the company said.
A senior level marketing executive, Rudnicki has successfully defined and implemented marketing and branding strategies for both private and public companies.
Previously, Rudnicki served as the chief marketing officer for iDirect where she drove the transformation of iDirect into a brand within the satellite industry.
In her position as vice president of global marketing, Rudnicki will be responsible for all global marketing activities including branding, messaging, strategic marketing, vertical marketing, analyst relations, advertising, public relations, alliance marketing and marketing communications.
Speedcast International utilizes an extensive worldwide footprint of local support, infrastructure and coverage to design, integrate, secure and optimize networks tailored to customer needs.