Southwest Airlines commits USD 1m to support US charities through annual LUV Classic golf tournament

Southwest Airlines Co. (NYSE: LUV) has announced a USD 1m donation to more than 100 organizations that serve children, families and communities in the US, the company said.

The donation commemorates the carrier´s 35th LUV Classic Golf Tournament & Party. This financial commitment is fulfilled through the LUV Classic event fund, residing in the Southwest Airlines Foundation, a corporate-advised fund within the Silicon Valley Community Foundation. The fund is used to produce the event each year.

The 2020 LUV Classic was canceled in light of COVID-19, yet Southwest remains dedicated to a longstanding tradition of helping organizations that are important to the communities it serves.

This year, Southwest is supporting more than 100 local nonprofit organizations serving families and children in every domestic city the airline serves. Organizations receiving donations were selected through a process involving Southwest Employees in each of their respective cities. Southwest also will donate to the Ronald McDonald House Charities, a legacy LUV Classic partner the Tournament has supported since its inception.

During its 35 years, the LUV Classic has supported 213 charities and donated more than $19 million to life-changing programs and services for children and their families. You can learn more about the 2020 LUV Classic recipients by visiting this link.

Southwest Airlines Co. continues to differentiate itself from other air carriers with exemplary Customer Service delivered by more than 60,000 Employees to a Customer base topping 130 million passengers in 2019.