Southwest Airlines adds free movies to suite of inflight entertainment portal

Southwest Airlines Co. (NYSE: LUV) has announced it has switched from a paid movie product to a free movie product onboard its inflight entertainment portal for a 100 percent free inflight entertainment experience on WiFi-enabled aircraft, the company said.

The inflight entertainment portal is offered across the Southwest fleet on WiFi-enabled aircraft. Customers can access the onboard entertainment options through their own personal device (mobile, iPad, tablet, or laptop) by turning on WiFi access, connecting to the “SouthwestWiFi” SSID.

In peak travel seasons, Southwest Airlines Co. (NYSE: LUV) operates more than 4,000 weekday departures among a network of 99 destinations in the United States and 10 additional countries.