Shandong Airlines chooses Sabre intelligent retailing solutions to accelerate performance in Asian market

Sabre Corporation (NASDAQ: SABR), a technology provider to the global travel industry, has announced Shandong Airlines, a China-based carrier has selected several intelligent retailing solutions from the Sabre Commercial Platform, the company said.

Under this agreement, Shandong Airlines will leverage Sabre AirVision Schedule Manager and Sabre AirVision Fares Manager to drive revenue optimization and accelerate how the airline competes in the Asian market.

Shandong Airlines has a vast network of domestic and international routes across the Asia Pacific region. With the implementation of Sabre´s innovative commercial planning solutions, Shandong Airlines will drive revenue maximization, significantly improve its efficiency by reducing the amount of manual processes, and intelligently optimize operations from a schedule planning and fare management perspective.

Sabre Corporation´s software, data, mobile and distribution solutions are used by hundreds of airlines and thousands of hotel properties to manage critical operations, including passenger and guest reservations, revenue management, flight, network and crew management.

Shandong Airlines Group Co. is a joint venture of nine stakeholders including Air China and and Shandong Finance Investment Group Co., Ltd. It was established on March 12, 1994 and is headquartered in Ji´nan. It has 123 Boeing B737 series aircraft; currently it has more than 200 domestic, international and regional routes, more than 3,700 flights a week to more than 80 large and medium-sized cities across the country, and opened routes to Taiwan, South Korea, Japan, Thailand, Cambodia, and India.