Salesforce (NYSE: CRM) has granted equity awards under its 2014 Inducement Equity Incentive Plan to new employees who joined Salesforce in connection with its acquisition of Krux, the company said.
The Plan was adopted by the Salesforce Board of Directors in July 2014, in accordance with New York Stock Exchange Rule 303A.08.
Krux extends the Salesforce Marketing Cloud´s audience segmentation and targeting capabilities to power consumer marketing with even more precision, at scale. Krux also feeds Salesforce Einstein with billions of new signals, enabling companies to be even smarter about their customers.
Under the Plan, Salesforce granted a total of 259,727 restricted stock units to 109 employees at Krux.
Salesforce empowers companies to connect with their customers in a whole new way.