MediaKind, a global media technology leader, was selected by the Brazilian TV network RecordTV to enable its delivery of over 1,000 hours of programming of the 18th Pan American Games, across its Play Plus streaming services, R7 news portal and Record News and RecordTV channels, the company said.
The Games took place in Lima, Peru, between July 26 – August 11, 2019.
Among the technical challenges RecordTV faced in preparation of its coverage of the 2019 Pan American Games was a change in the default encode of the transmitted satellite images delivered by the host producer, who opted to use the HEVC 4:2:2 codec rather than commonly used H.264 4:2:0 standard. To receive these satellite signals, RecordTV deployed MediaKind´s RX8200 Advanced Modular Receivers, the world´s best-selling integrated receiver decoder (IRD).
The successful integration of the RX8200 receivers enabled RecordTV to benefit from an upgraded IRD, offering backward compatibility with HEVC 4:2:2 encoding to both reinforce its existing capabilities and deliver a smooth pathway towards new standards. Avicom Engenharia, MediaKind´s channel partner in Brazil, acted as the project´s system integrator.
Founded in 1953, Record TV is the oldest active broadcaster in Brazil. Since opening, Record TV´s concern has been to offer quality products that meet the needs of its viewers. Today the network totals 108 broadcasters spread across 26 states, plus the Federal District. Over the years, Record TV became the network that has mostly contributed to the evolution of Brazilian Popular Music. Its history composed of successful programs and initiatives that had helped the Brazilian culture and society. Currently, Record TV is the second TV network in Brazil, reaching excellent ratings and increasing its market share.
Avicom Engenharia is a Brazilian company created in 2012 to represent commercially high tech companies in the Avionic, Defense and Broadcast TV business. The founder of the company Electronic Engineer Jaime Fernando Ferreira has more than 30 years experience working in the sales and technical divisions from companies like TV Globo, Barco Communications, Philips, Thomson and Grass Valley. Avicom team also can provide system integration, technical support and project management to better support it´s clients for all business development.