Las Vegas-based Allegiant has announced it has partnered with The Raiders in an agreement for the naming rights to Las Vegas Stadium, the future home of the Raiders and UNLV football, the company said.
This partnership with the Raiders presents a global branding opportunity for the Las Vegas-based company as Allegiant will have its name showcased on the 1.75 million-square-foot, state-of-the-art domed stadium that will also host many world-class major sports and entertainment events.
Allegiant Stadium will also serve as site of the Las Vegas Bowl beginning in 2020, which will feature a Pac-12 football opponent versus either a Big Ten or SEC opponent, as well as the 2020 and 2021 Pac-12 Football Championship Game.
With 55 nonstop routes from cities across the country, Allegiant brings more than 1.2 million customers to Las Vegas each year. This partnership will allow Allegiant to feature exterior signage at the transformational facility that is set to become the latest jewel along the internationally-known, iconic skyline of the Las Vegas Strip.
Allegiant Travel Company (NASDAQ: ALGT) is an integrated travel company with an airline focused on connecting customers with premier leisure experiences. Allegiant serves more than 450 routes across the country.