Qantas Announces New Loyalty CEO and New Chief Customer Officer

Qantas has announced Olivia Wirth as the new Chief Executive Officer of its Loyalty business, the company said.

The change follows the resignation of current Loyalty CEO Jayne Hrdlicka, who announced her departure from the Group in December last year.

Olivia Wirth has been with the airline for nine years, spending most of that time as a member of the Management Committee and with responsibility for Brand, Marketing and Corporate Affairs. She is currently the Group´s Chief Customer Officer.

Following on from this change, Vanessa Hudson will take on the role of Chief Customer Officer, joining the Group Management Committee and reporting to Group CEO Alan Joyce.

Vanessa Hudson joined Qantas in 1994 and is currently the Executive Manager of Sales and Distribution. She has held a series of customer and commercial roles at the airline, including Head of Product and Service Development, Senior Vice President of the Americas and New Zealand and General Manager of Inflight Services.

The Chief Customer Officer portfolio will retain responsibility for Group Marketing while the Corporate Affairs function will move under the Group Executive of People and Culture with a dotted line to the Group CEO.