PSA Airlines to use SmashFly recruitment platform to market jobs

SmashFly Technologies´ Total Recruitment Marketing Platform will help fast-growing PSA Airlines achieve its goal of hiring at least 1,100 new pilots and 900 additional employees in the next two years, the company said.

Since 2014, PSA Airlines has doubled its size, and in the next two years will add additional Bombardier CRJ700 to its fleet, bringing the need for additional pilots, flight crew, and maintenance staff.

PSA selected SmashFly´s Total Recruitment Marketing Platform to proactively market the PSA employer brand and jobs through every recruiting channel (including search, mobile, social, referrals, events and more), using marketing automation technology and modern marketing practices.

With SmashFly, PSA´s recruiting team will no longer need to use spreadsheets to track and manage candidate communication. The software will allow them to automate the pro­cess of growing its talent pipelines and efficiently nurturing relationships over time.

PSA Airlines, a wholly owned subsidiary of American Airlines Group, employs 3,000 people who operate nearly 700 daily flights to nearly 90 destinations.

SmashFly´s Total Recruitment Marketing Platform and Services proactively markets an employer brand and jobs through every recruiting channel using marketing automation technology and modern marketing practices. It empowers companies to attract the right people to their organization using the art and science of fit, enabling companies to generate leads and nurture relationships to hire faster and more cost-effectively.