Petcube hires new SVP of worldwide sales

Petcube said that Christopher Madeiras will join as senior vice president of worldwide sales, reporting directly to the CEO.

Madeiras comes to Petcube most recently from Whistle Labs where he had served as vice president of sales and marketing. Prior to that he held several senior leadership positions at top consumer companies including L´Oreal, PepsiCo and Nestle.

Petcube, the company that keeps people connected with their pets, offers a free mobile app for iOS and Android devices as well as a Petcube Camera — an interactive pet monitor with real time video and built-in laser pointer. The Petcube Camera is the first product that allows pet owners to watch, talk to, and play with their pet from their smartphone, no matter where they are. Petcube was funded on Kickstarter and became one of the most successful crowdfunding pet products in history.