Minnesota Vikings wide receiver signs endorsement deal with CenturyLink

CenturyLink, Inc. (NYSE: CTL) has secured an endorsement agreement with Stefon Diggs, a wide receiver for the Minnesota Vikings, the company said.

As part of the agreement, Diggs will appear in local television and radio commercials as well as in online, print and social media promotions. The campaign, focused on the theme “Home Team, Home Connection,” will highlight CenturyLink´s interactive TV service, Prism TV, an interactive TV service delivered through CenturyLink´s fiber optic network.

CenturyLink (NYSE: CTL) is a global communications, hosting, cloud and IT services company, offering network and data systems management, big data analytics and IT consulting, and operates more than 55 data centers in North America, Europe and Asia. The company provides broadband, voice, video, data and managed services over a 250,000-route-mile US fiber network and a 300,000-route-mile international transport network.