Beauty app developer Meitu said that iPhone users will now be able to use its popular beauty app, BeautyPlus, to create, retouch and post Facebook (NASDAQ: FB) video profiles.
Facebook´s new profile videos are seven-second video clips allowing users a new and fun way to express themselves on their profile page.
As part of the launch, Meitu joined a small group of app developers including Boomerang by Instagram, Vine, Flixel, Lollicam and MSQRD to help Facebook promote its new expression kit and video selfie feature.
The company claims more than 100 million users worldwide.
Meitu helps consumers all around the world more easily discover, create and experiment with new looks — right from their mobile devices. Meitu apps, including MeituPic, Meipai, SelfieCity, BeautyCam, BeautyPlus and Makeup Plus are used by over 900 million users worldwide. It is also China´s number three app developer and a top ten global app developer on the Apple App Store.