London Pass releases mobile version of sightseeing card

London Pass has released a mobile version of its London Pass sightseeing card, allowing visitors to London to gain access to more than 60 attractions using their smartphones, the company said.

Developed for iPhone and Android, the mobile London Pass downloads straight to the traveller´s smartphone, syncing with a dedicated app and bespoke operating software to function as an entry ticket at sites such as the Tower of London, Westminster Abbey and Windsor Castle. Instead of presenting a ticket or physical London Pass, visitors scan a QR code contained in the mobile pass to gain admittance at each attraction.

The London Pass app becomes a mobile guidebook, providing full details of each attraction featured on the pass. The app offers essential tourist information, with a full map of the London Underground system, a map of key public bus services in the city, a detailed layout of attraction locations in central London and also a map of the ´hop on, hop off´ bus routes.