Lifesize, Serenova Announce United Brand, New Executive Leaders

Lifesize®, a global innovator of immersive enterprise communication solutions, and Serenova, a contact center-as-a-service (CCaaS) provider, have announced they will operate under the Lifesize brand, effective immediately, the company said.

The unified company name is part of a rebrand initiative stemming from the companies´ previously announced merger and long-term strategy to serve the enterprise communications market with a complementary suite of scalable cloud-based solutions.

Additionally, Lifesize announced the appointments of Josh Kivenko as chief marketing officer and Rick Froehlich as chief revenue officer to jointly lead global go-to-market strategy and execution.

Lifesize delivers immersive communication experiences for the global enterprise. To learn more, visit or