LG Electronics, Korean Broadcasters collaborate on ATSC 3.0 standard

On the heels of their historic, world´s first end-to-end 4K television broadcast using the ATSC 3.0 standard, Korean broadcasters KBS and SBS have again joined forces with digital television leader LG Electronics to demonstrate real-world implementation of next-generation broadcasting.

KBS and SBS are showing how over-the-air ATSC 3.0 will deliver 4K Ultra HD pictures with four times the resolution of conventional HD on LG 65-inch 4K TVs equipped with ATSC 3.0 demodulator/tuner chips.

“Korean terrestrial broadcasters including KBS are preparing to launch the commercial UHD broadcasts with advanced services, including electronic service guides, emergency alerts and video-on-demand, by February 2017. Our collaboration with LG at the NAB Show demonstrates our unique UHD service in the US for the first time,” said Byeong-Ryeol Park, technology executive managing director at KBS, which has been conducting terrestrial UHD experimental broadcasts since 2012.

Combining broadcasting and broadband for the first time, ATSC 3.0 represents the world´s first Internet Protocol (IP) based broadcasting system. The KBS-SBS-LG demonstrations at the NAB Show include next-generation IP technologies based on the DASH (Dynamic Adaptive Streaming over HTTP) streaming media format and ROUTE (Real-Time Object Delivery Over Unidirectional Transport) IP delivery protocol.

The KBS and SBS demonstrations with LG at the NAB Show build on the success of real-world 4K ATSC 3.0 broadcast field tests in Korea. Just a couple of weeks ago, for example, LG and KBS demonstrated for the first time in the world the superiority of the DASH/ROUTE IP technologies in delivering advanced emergency alerting and electronic service guide data in an end-to-end live terrestrial broadcast.