India-based HDFC Bank has selected Backbase to deliver its new digital omni-channel banking platform, running both its online and mobile banking apps.
Backbase will play a key role in delivering HDFC Bank´s next generation of banking architecture. Platforms like the mobile banking app, digital banking portal, and web site will run on the Backbase platform.
More than 70 large financials around the world have standardized on the Backbase platform to streamline their digital self-service and online sales operations across all digital touchpoints.
HDFC Bank provides financial products and services to its 37 million customers across hundreds of Indian cities using multiple distribution channels including a pan-India network of branches, ATMs, phone banking, net banking and mobile banking.
Backbase was founded in 2003, and is privately funded, with headquarters in Amsterdam (HQ Global) and Atlanta (HQ Americas) and regional operations in London, Mumbai and Singapore.