Following China´s announcement of its plan to build Hainan island into its pilot international free-trade zone, Hainan´s International Aviation Network announced the launch of its first intercontinental route between Sanya and London, the organization said.
The maiden voyage carried 214 passengers on a non-stop flight from Sanya´s Phoenix International Airport on July 12. That the flight was filled to 99% capacity, showing Hainan´s years of effort in promoting its abundant tourism resources in England have now taken effect.
This new flight route not only links Hainan and Europe, but also adds a UK stop to Hainan´s international flights. The launching ceremony for the maiden voyage was held by the provincial government of Hainan and China Southern Airlines Company Limited.
Hainan province has recorded an increasing number of tourists from UK each year and began prioritizing European tourists last year. The launch of the Sanya-London route will help increase visitors to Hainan and provide convenient travel for British citizens seeking to enjoy the unique features of Sanya such as tropical rainforests, sunshine, beaches, and the rich culture of the local Li and Miao as well as the province of Hainan.