ExactTarget promotes executive leadership team

Global interactive marketing provider ExactTarget (NYSE: ET) has promoted two members of its executive leadership team.

Scott McCorkle has been promoted to president, technology and strategy. He previously served as chief operating officer and has led the company’s product and technology team since 2005.

Andy Kofoid has been promoted to chief operating officer. Kofoid previously served as executive vice president, Global Sales, a position he has held since joining the company in 2010.

As president, technology and strategy, McCorkle leads the company’s product strategy and vision across its expanding product lines that currently include email, mobile, social media, data, platform and web products. McCorkle also leads ExactTarget’s client-driven product design and innovation efforts, working closely with clients worldwide to rapidly bring to market new cross-channel marketing innovations.

In his new role as chief operating officer, Kofoid leads the newly combined sales and client services organization worldwide, responsible for all new business, existing business and professional services delivery. Kofoid assumes the leadership of the company’s professional client services organization from Sameer Kazi, who is transitioning from his role of senior vice president, client services to senior vice president and general manger, ExactTarget EMEA. In his new role, Kazi manages ExactTarget’s operations in the U.K. and Germany and will lead the company’s growth throughout the region.

ExactTarget is a leading global provider of email marketing and cross-channel interactive marketing software-as-a-service solutions that empower organizations of all sizes to communicate with their customers through email, mobile, social media and websites. For more information, visit www.ExactTarget.com.