European Travel Commission reports European travel expansion during summer of 2018

European Travel Commission has reported that, despite rising political risks and less relaxed financial conditions, there has been healthy growth in travel this summer, boosted by robust intra-European demand and improved air connectivity, notably from China, the company said.

According to the European Travel Commission´s latest report, “European Tourism – Trends & Prospects 2018”, 32 out of 34 reporting destinations registered some form of growth over the summer period, with 1 in 4 enjoying double-digit expansion in arrivals. Europe saw a +7% increase in international tourist arrivals the first half of 2018 compared to the same period in 2017 with growth led by Southern/Mediterranean destinations.

Turkey (+23%) saw double-digit increases from all reported source markets. Increases were also recorded in Greece (+19%). Serbia (+15%) increased due to a visa-free policy for Chinese travellers and better air connectivity boosted arrivals growth. Malta (+16%) benefitted from its capital being a designated European Capital of Culture in 2018. In Iceland (+6%) robust travel demand from the US and Russia was able to offset declines from a wide range of source markets while “borrowed” market share now returning to Northern Africa and Turkey may explain Spain´s slowdown (-0.1%).