Etisalat introduces BlazeOn to Nigerian mobile subscribers

Comptel Corporation (NASDAQ OMX Helsinki: CTL1V) has announced that Etisalat Nigeria is launching its time-based mobile data solution BlazeOn, powered by Comptel´s FWD solution, in the Nigerian market, the company said.

FWD is a cloud-based solution that enables contextual, time-based data packages to be purchased directly from end user devices. It makes the data purchasing process more personal for consumers, allowing them to purchase mobile data in bite-sized chunks that are easier to understand and manage than traditional, rigid data packages.

Distributing FWD through a white-label approach also provides operators with a new way to leverage their trusted brand with existing and new customers, while maximizing data revenues.

Etisalat Nigeria has a subscriber base of over 20 million. Its portfolio of voice and data-centric products include — easystarter, easycliq, easybusiness, easyblaze, cliqlite, classic postpaid and easyflex; all tailor-made to meet the needs of its customers.

Comptel has enabled the delivery of digital and communications services to more than two billion people.