Erie Insurance launched a program using technology from Cambridge Mobile Telematics (CMT) to teach its youngest users smart driving behaviors, the company said.
With CMT´s DriveWell platform and in-vehicle IoT device, the DriveWell Tag, ERIE´s customers can now monitor their driving behaviors– such as distracted driving, speeding and hard braking — and receive in-app driving tips. ERIE also offers a rewards element to the program; providing gift card incentives to drivers who improve their behaviors and maintain safer driving scores.
According to the National Highway Traffic Safety Administration, teens are the largest age group reported as distracted at the time of fatal crashes. In 2015, 3,477 people were killed and 391,000 were injured in crashes involving distracted drivers.
ERIE launched the program for customers in Ohio and West Virginia in May 2018.
Cambridge Mobile Telematics (CMT) makes roads and drivers safer around the world. Founded in 2010 by two MIT professors and experienced entrepreneurs, CMT pioneered telematics for behavior-based insurance (BBI) and deployed the first solution to provide both traditional vehicle-centric UBI and BBI. With over 40 customers in 20 countries, CMT has a proven record of changing driver behavior: an average reduction of 35% in phone distraction, 20% in hard braking, and 20% in at-risk speeding all within less than 30 days of using the program. For more information, visit cmtelematics.com and follow on Twitter @cmtelematics.