West Indies Cricket Board (WICB) has inked an a new agreement with Digicel, the company said.
With rising stars like Carlos Brathwaite, Hayley Matthews and Shimron Hetmyer having made a name for themselves on the global stage with their stunning world-beating performances at the World Championships, the next four years of partnership between Digicel and the WICB look brighter than ever.
As the biggest supporter of cricket across the region for the last 12 years, this time around Digicel will be helping to grow the already massive appeal of the game by sponsoring the women´s and U19s teams — in addition to the men´s senior team.
Another major part of Digicel´s new commitment to West Indies Cricket will be the coaching clinics that will be developed across the Caribbean to find and nurture the cricket stars of the future — as well as a strong mix of branding and advertising at home games, activations, promotional opportunities and more access to the teams. And, for the first time ever, the Digicel logo will also have a presence on all West Indies team´s jerseys at ICC events.
Digicel is the lead sponsor of Caribbean, Central American and Pacific sports teams, including the Special Olympics teams throughout these regions. Digicel sponsors the West Indies cricket team and is also the presenting partner of the Caribbean Premier League. In the Pacific, Digicel is the proud sponsor of several national rugby teams and also sponsors Vanuatu cricket.
The West Indies Cricket Board (WICB) is the governing body for amateur and professional cricket in the West Indies.