CrowdRiff, the visual marketing platform for travel and tourism brands, has announced Travel Stories, the world´s first connected story experience for travelers, the company said.
Travel Stories — which provides a mobile-first, visually immersive experience for travelers to plan their trips — officially launched today in collaboration with Destination BC, British Columbia´s provincial tourism organization. Now live on HelloBC.com, Travel Stories enable Destination BC to automatically publish stories created by partners within its all-new BC Story Network in alignment with its Content Commonwealth strategy — a shared approach to content marketing, built on common tools, processes, and expertise.
Through Travel Stories, Destination BC is creating a seamless narrative for travelers that makes it easy for them to research and more effectively plan their trips to BC, Canada´s western-most province. Participants in the BC Story Network include 29 regional and community destinations within BC, such as Kootenay Rockies Tourism, Tourism Kamloops, Tourism Whistler, Tourism Golden, and Destination Campbell River, as well as associations like British Columbia Golf and corridors like Scenic 7.
Destination BC is a provincially funded, industry-led Crown corporation that supports a strong and competitive future for BC´s tourism industry through a combination of global marketing, destination development, industry learning, cooperative community-based programs, and visitor servicing. For more information about Destination BC´s programs and services, visit: http://www.DestinationBC.ca/
CrowdRiff is an AI-powered content marketing platform purpose-built for the travel and tourism industry. The platform combines content discovery, digital asset management, and content delivery tools that enable marketers to source and share top performing visuals with their respective audiences, at scale. To date, CrowdRiff has processed over 500 million images, and the company currently works with over 700 travel and tourism brands globally, including Destination BC, Colorado Tourism Office, CityPASS, and the Netherlands Board of Tourism and Conventions. For more information, visit crowdriff.com.