Credit Union service organization publishes custom-branded private health insurance marketplace

HealthPlan Services said that Evansville Teachers Federal Credit Union (ETFCU) has launched a custom branded health insurance marketplace enabling their members to shop, compare and enroll online for individual health coverage.

ETFCU joins a growing list of HPS customers utilizing the turnkey solution built on the technological infrastructure of the HPS MyConsumerLinkSM online private exchange platform. Backed by HPS´ 40-plus years of insurance sales and service experience, they are making the most of the innovative technology, resources, and support they need to compete successfully in today´s market, and taking the future of healthcare sales to the next horizon.

MyConsumerLink makes it easy for brokers, agents, associations, and affinity groups to enter the rapidly expanding private exchange market, which is expected to serve as many as 40 million people and surpass state and federally funded ACA exchange health plan enrollment by 2018.

Founded in 1936, Evansville Teachers Federal Credit Union is a not-for-profit financial institution established to provide value to its members. It currently has six Evansville locations, as well as seven additional offices throughout the tri-state.

HealthPlan Services (HPS) is the largest independent provider of sales, service, retention and technology solutions to the insurance and managed care industry.