Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), and an indirect subsidiary of iHeartMedia Inc., has announced that it was awarded a 10-year contract with Portland International Jetport (PWM), the company said.
This win extends a partnership that began with the city in 1995. The new agreement will provide the latest digital out-of-home (OOH) technology to upgrade existing media, grow airport revenue and reach highly sought after business and frequent leisure travelers through new captivating advertising solutions.
PWM is Maine´s largest and busiest airport with 2018 on pace to set an annual passenger traffic record by exceeding 2 million passengers for the first time.
For the first time, PWM´s media program will feature terminal-wide digital advertising offerings, making it more efficient for local, regional and national brands to engage with the airport´s record-setting number of passengers. This establishes a more unified media program and family of assets across PWM´s entire campus, including the recent terminal expansions and upgrades. The new network will include impactful, interactive LED video walls and a vertical digital LCD network.
Dedicated to airport advertising for more than 40 years, Clear Channel Airports is the premier innovator of contemporary display concepts. The company, a brand division of Clear Channel Outdoor Americas (NYSE:CCO), one of the world´s largest outdoor advertising companies, currently operates more than 280 airport programs across the globe and has a presence in 32 of the top 50 US markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com