Cinedigm (NASDAQ: CIDM) will use Limelight Networks, Inc.´s (Nasdaq: LLNW) Content Delivery Network (CDN) to prepare, store and deliver movies and TV shows to its current and future install base of users of its over-the-top (OTT) networks, the compay said.
Limelight´s integrated suite of technologies will simultaneously improve the quality of service of Cinedigm´s video applications, optimize user engagement across devices, and significantly reduce delivery costs. Additionally, leveraging Limelight´s global presence sets the stage for delivering Cinedigm´s networks on a global scale. According to Digital TV Research, 59% of the USD 35.37 in new OTT revenues by 2020 will come outside of North America.
The deal comes amidst Cinedigm´s recent announcements expanding its world-class OTT infrastructure, including the addition of DRM support from Google, Apple and Microsoft, as well as device footprint expansions to more than 60 Million devices including Google Chromecast, Android TV and Amazon Fire TV.
Cinedigm powers custom content solutions to the world´s largest retail, media and technology companies. We provide premium feature films and series to digital platforms including iTunes, Netflix, and Amazon, cable and satellite providers including Comcast, Dish Network and DirecTV, and major retailers including Walmart and Target. Leveraging Cinedigm´s unique capabilities, content and technology, the company has emerged as a leader in the fast-growing over-the-top channel business, with four channels under management that reach hundreds of millions of devices while also providing premium content and service expertise to the entire OTT ecosystem.
Limelight Networks, a global leader in digital content delivery, empowers customers to better engage online audiences by enabling them to securely manage and globally deliver digital content, on any device. The company´s award winning Limelight Orchestrate platform includes an integrated suite of content delivery technology and services that helps organizations secure digital content, deliver exceptional multi-screen experiences, improve brand awareness, drive revenue, and enhance customer relationships — all while reducing costs.