Celtra has expanded the company´s parental leave policy of three months paid maternity leave to six months of paid bonding time with a newborn, the company said.
This adds six weeks of parental leave and six weeks of reduced work, all while continuing to receive the same salary and benefits.
According to a 2014 report by the United Nation´s International Labor Organization, the United States is one of only two countries that does not provide paid maternity leave. Although the Family and Medical Leave Act (FMLA) offers new parents 12 weeks of unpaid leave, the law only applies to employers that meet certain criteria. Celtra´s new benefits program aims to set a higher standard for small to mid-sized tech businesses, which thrive on attracting and retaining the industry´s top talent.
Celtra pioneered an integrated SaaS platform for HTML5 authoring, ad serving and analytics, that is designed and developed specifically for mobile and cross-screen digital advertising. Since 2010, when Celtra released its first version of AdCreator, it became a global standard in the industry, powering over 2,500 brand advertisers and 2 out of 3 Fortune 500 companies.
AdCreator 4 is built to run large-scale and complex digital campaigns. It is a single platform for streamlined ad creation, performance optimized serving and consolidated reporting with common metrics across all screens. Celtra is headquartered in Boston (MA), with offices in New York City, Chicago, San Francisco, Los Angeles, London, Ljubljana and Sydney.