BLU Products partners with MediaTek on BLU Pure XL flagship smartphone

BLU Products said it has launched the BLU Pure XL, the first US smartphone to include MediaTek´s premium Helio X10 chipset, a 64-bit True Octa-coreâ„¢ LTE smartphone SoC designed for both extreme performance and power efficiency.

The BLU Pure XL will highlight a 6.0-inch Quad HD Super AMOLED display paired with an industry leading 24 Megapixel Camera. It will go on sale exclusively on on September 29 at a price of USD349.00, unlocked, with 4G LTE support nationwide on T-Mobile and AT&T Networks.

The BLU Pure XL is powered by the 64-bit MediaTek Helio X10 2.0GHz Octa-core processor and offers a seamless user experience, with the power to run multiple apps at once, quickly browse the web, or enjoy smooth rendering of graphics for just about any game all while maximizing power efficiency. Benchmarks on the BLU Pure XL with MediaTek Helio X10 result in AnTuTu scores in the range of 49,000, which is among the top performing smartphones in the world today.

The BLU Pure XL boasts a 24 megapixel main camera featuring advanced, second-generation Optical Image Stabilization, F/2.0 aperture, 1/2.3 inch sensor with Sapphire + 6P lens, real-time HDR, True Dual Tone LED Flash, and Phase Detection Autofocus (PDAF) with Fast Focus between 0.08-0.2 seconds. A dedicated camera button provides lightning fast access to the ideal shot. Additional features include:

BLU Products, founded in 2009, designs and manufacturers affordable, attractive and innovative mobile devices to suit a wide variety of consumer needs. Headquartered in Miami, Florida, BLU is pioneering the advancement of the prepaid and no-contract revolution by providing a vast portfolio of advanced unlocked mobile phones to thousands of dealer agents, MVNO´s, and large retailers throughout the United States and Latin America.

Since 1997, MediaTek has been a pioneering fabless semiconductor company and a market leader in cutting-edge systems-on-chip (SoC) for mobile devices, wireless networking, HDTV, DVD and Blu-ray.