BDS Mobile names chief operating officer

BDS Mobile has named Jim O´Gara to the firm´s leadership team to further develop the Madison, Wisconsin-based startup, the company said.

Founded in 2011, BDS Mobile is launching SmartEmoji technology, a new mobile messaging platform that infuses custom inline emoji for users with value-added offers for brands. The company recently launched buzzMSG, an app that creates custom emoji within text to share across messaging and social apps.

O´Gara comes to BDS Mobile with more than 30 years of operations and sales leadership in the tech industry where among other accomplishments, he developed the first corporate sales team at Apple driving revenue to USD200M in four years.

He will oversee ongoing operations at BDS Mobile. He will be responsible for designing and implementing the BDS Mobile strategic plan and driving extensive and sustainable growth.