Accelerize (OTCQB: ACLZ) (OTCBB: ACLZ) and its digital marketing software division, CAKE, have announced that BarNone, a premier brand in the automotive finance industry, has chosen CAKE to manage and optimize its digital advertising efforts, the company said.
With the CAKE SaaS marketing platform, BarNone will enhance the company´s data-driven approach to its online marketing programs.
BarNone has been a leading provider to dealerships nationwide in the automotive finance industry since 1995. To date, BarNone has helped more than eight million consumers, with prime and sub-prime credit ratings, purchase a quality vehicle in a conventional manner. Through its branded web properties, nationwide television and radio advertising and 24-hour call center, BarNone matches qualified consumers looking for auto-financing with auto dealerships nationwide.
BarNone was seeking to increase its capability to manage and optimize data generated from its multi-channel digital advertising campaigns. By providing granular, real-time tracking capabilities, CAKE´s SaaS marketing platform provides the level of sophistication required to optimize BarNone´s digital strategy.
BarNone was founded in 1995 for the purpose of helping the millions of prime and sub-prime consumers obtain auto financing in a conventional manner. Based in California, the company maintains a 24-hour call center for its consumers.
CAKE, a division of Accelerize Inc., provides a cloud-based solution to track and analyze the performance of digital marketing return on investment, in real-time. Bringing clarity to multi-channel marketing campaigns, we empower advertisers, agencies, publishers and networks from more than 30 countries worldwide with the insight to make intelligent marketing decisions. CAKE by Accelerize is headquartered in Newport Beach, Calif. with operations in New York City, London and New Delhi.
Accelerize offers marketing technology solutions that revolutionize the way advertisers leverage their digital advertising data.