Apttus, Comptel to deliver B2C customer journey solution

Quote-to-Cash solution provider Apttus and Comptel Corporation have launched an end-to-end offering for the consumer communications segment, the companies said.

As CSPs (Communications Service Providers) evolve to meet the demands of modern business, they´ve turned to leading cloud solutions to complete their customer-centric transformations.

This joint solution, developed by Comptel and Apttus, was built on the recently announced Salesforce Communication Industry Framework. It empowers CSPs to enable personalized customer journeys and provides an analytics-driven, contextually-aware, self-service experience to their customers.

Apttus drives the vital business process between the buyer´s interest in a purchase and the realization of revenue. It is based in San Mateo, California, with additional offices located across the globe.

Comptel solutions allow innovation of communications services instantly. Nearly 300 service providers across 90 countries use its services.