Appnext, Hisense to deliver customized mobile app experience

Monetization and distribution platform app Appnext and mobile device maker Hisense have partnered to provide and establish a competitive advantage by delivering a unique and targeted mobile app experience to Hisense´s users, the companies said.

Hisense is deploying Appnext´s App Discovery widget to recommend highly personalized content and apps to users including some of the hottest games and utilities to premium branded experiences. The smart app recommendation technology offers the following:

Proprietary advanced algorithm creates geo-sensitive app recommendations;

Shows live, contextually relevant campaigns; pre-installed apps on the device will not be shown creating a clean experience for users;

Generates new revenue stream while delivering fully customized experiences at scale.

Appnext is a leading monetization and app distribution platform, exclusively dedicated to building great mobile businesses by promoting apps.

Hisense, founded in 1969, has grown into a global electronic and information conglomerate. Hisense has production bases in South Africa, Algeria, Egypt, and sales offices in USA, Europe, Australia, Middle East, and Southeastern Asia.