AirAsia has announced it has partnered with RED in support of the Global Fund to fight AIDS in Aswan, the company said.
The funds generated from the (AirAsia)RED partnership will go directly to the Global Fund to support HIV/AIDS programs in Southeast Asia, home to nearly 1.8 million people living with HIV, according to 2017 UNAIDS data.
AirAsia has pledged proceeds from its current Free Seats promotion and various activities planned for 2019.
AirAsia and (RED) will collaborate with leading global Asian music label, 88rising, to launch a new Asean music and arts festival in 2019 to drive positivity and awareness of HIV/AIDS in the region. Dates, location and line-up will be announced at a later date.