Aeroflot has taken the World´s Aviation Brand 2017 prize at the World Travel Awards, the first time the nomination has been awarded, the company said.
The World Travel Awards are given every year to tour firms, hotels and airlines. Country-level and regional awards take place during the year, followed by the world event. Winners are decided by an online vote that attracts hundreds of thousands of travel professionals and millions of travellers to take part. The key criteria are product quality and level of service.
The global WTA ceremony took place on 10 December at the renowned Vietnamese island resort of Phu Quoc.
Aeroflot took the World´s Airline Brand nomination in a highly competitive field including carriers such as Emirates.
Earlier this year Aeroflot won two key categories at the regional World Travel Awards: Europe´s Airline Brand and Europe´s Airline – Business Class. This result meant Russia´s flagship carrier was able to advance to the global awards, something no other Russian company has previously achieved.
In February Aeroflot was named the world´s most powerful airline brand by Brand Finance, the authority on brand value and strategy. Aeroflot was also named the most powerful brand in Russia in any sector.
Aeroflot is Russia´s flagship carrier and a proud member of the SkyTeam global airline alliance. Aeroflot and its partners serve 1,074 destinations in 177 countries worldwide. In 2016, Aeroflot carried 29 million passengers (43.4 million passengers as Aeroflot Group including subsidiaries).
Aeroflot became the first Russian airline to be awarded Four Star Airline status by Skytrax in recognition of the high-quality of its customer service. In 2017, Aeroflot was named Best Airline in Eastern Europe for the sixth time at the Skytrax World Airline Awards.
Aeroflot is among the global leaders in aviation safety, with a European Community Safety Assessment of Foreign Aircraft (SAFA) Index, the main globally recognized safety parameter, comparable to global peers. Find out more at http://www.aeroflot.com/.